Do you know what is 'Scratch'?

You know we should make use of technology in communication. Here we go!

Scratch is a graphical programming language that makes users easier to create their own interactive stories, animations, games, music, or art and share their creations on the web.

It is developed by the Lifelong Kindergarten Group at the MIT Media Lab, with financial support from the National Science Foundation, Microsoft and to name but a few. Its development objective is to train young people 8 years old or older to develop appropriate 21st century learning skills.

When they create and share their work, they will learn important mathematical and computer concepts, and foster creative thinking, to systematically ask questions, and coordination and cooperation with the skills. To write a program, simply a number of different functions of the graphical blocks combined into a string on it.

Since Scratch broader the range of what users can design and create on the computer, it is easier to combine graphics, photos, music, and sound into interactive creations. Effective communication in today’s world requires more than the ability to read and write text.

Scratch engages communication professionals in choosing, manipulating, and integrating a variety of media in order to express their ideas or concepts creatively and persuasively.

Moreover, once the professionals created a Scratch project, they can share it on the Scratch website, the same way they might share videos on YouTube or photos on Flickr. Therefore, they can use Scratch to provoke discussion of important issues with other members, as well as with the wider international Scratch community.

Communication professionals can also embed Scratch projects in any other webpage. For example, they can embed an interactive Scratch animation on MySpace or Facebook homepage. This provides one more channel and platform for publicize.


References:
http://info.scratch.mit.edu/About_Scratch
http://www.wired.com/gadgetlab/2009/03/scratch-lowers/
http://info.scratch.mit.edu/sites/infoscratch.media.mit.edu/docs/Learning-with-Scratch.pdf